Culturally, how we view horses has shifted from livestock to pets. As a result, StableFeed is revolutionizing horse food to meet the demands of loving horse owners everywhere. By creating natural feed and supplements with the animal front of mind, they’re leading the equine revolution, and we needed to create a brand that matched their innovation. The new chia supplement packaging harkens back to the good old days when food was made the way mother nature intended: real, simple, natural. Playful product illustrations by Jacqui Oakley reflect this bygone era and the unique benefits behind every ingredient. Each package is a celebration of the expression, “you are what you eat.” These are superfoods for super horses.

Applied Arts: Packaging-Design Other - Series | Packaging-Consumer Products

Graphis: SILVER - Logo Design | SILVER - Packaging, Print | Hon. Mention - Animals